Whether you’re trying to figure out if this model is right for your product or you’re already leveraging it, this playbook from OpenView is an essential read.Īs a follow-up to The Usage-Based Pricing Playbook, this article hits on why pure usage-based pricing isn’t for every product, and how not all expansion revenue is created equally. It’s organized into the following sections:ĭid we miss one of your favorite articles? Let us know on LinkedIn. We know a lot of folks are considering making the switch, so we’ve curated this list of some of our favorite resources. Be it purely usage-based (per API, per call, per transaction, Gigabyte, etc.) or hybrid (upfront subscription fee, and then a usage-based charge), this billing strategy is a hot topic at the moment.
The ultimate list software#
And when it’s a yes, they tell their boss to buy it.Īs this product-led wave gets bigger, the concept of usage-based pricing is becoming more and more appealing to software companies. Rather than looking at IT compatibility or key performance indicators (KPIs), people are using free trials to determine whether a product is worth adopting.